The growing number of healthcare professionals utilizing mobile phone medical applications daily is contributing to a rapid growth in this market segment.  Drawing on responses from 5,490 doctors, the 2011 Digital MD Marketing research shows that 67% of PCPs and 61% of specialists now have a smartphone, and 27% of PCPs and specialists alike have

Physician smartphone adoption rates will experience significant growth over the next few years, with expected use expected to reach 81% in 2012, according to a physician report from pharmaceutical and healthcare market research company Manhattan Research.  The report examines how physician use of emerging technologies such as social media and mobile will evolve and consequently

The iPad is an extraordinary device, already in its short lifespan revolutionizing how people access information.  In medicine, a field in which information changes at a very rapid pace, the impact is even more pronounced. A 2011 Digital MD Marketing report shows that 27% of primary care physicians and specialists alike have tablet computers (such